Taggo’s patent pending technology brings Facebook fan recognition to the point of sale, linked to credit, debit and loyalty cards. Customers enjoy fan benefits at real-world shops and businesses by simply presenting their card. Banks and retailers benefit because a Facebook status update is automatically created, making it easier to attract friends of customers. Third party developers use Taggo’s APIs to create loyalty points programs, prepaid top-ups, special discounts, e-coupons, vouchers, etc. for Facebook fans.